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NADA Live Stage


The popular Live Stage is a key feature of the virtual Show. Join hosts Maggie Clark and Madison Alexander for the interviews, panel discussions and special presentations you’ve come to expect from NADA’s Show broadcast studio.

With hourly sessions throughout the three-day Show, the virtual Live Stage will serve as a hub to direct you to all important Show events, including workshops, franchise meetings, the Expo, Show contests and Main Stage happenings.

Meet key auto industry players, hear dealer stories, and get an inside look at top industry trends as the Live Stage takes you through the Auto Industry Event of the Year. 

Tuesday, Feb. 9

10:30am Opening Virtual Live Stage kicks off NADA Show 2021
Noon NADA Chairman on 2020 NADA Chairman Rhett Ricart on the industry’s most challenging year 
1pm Diversifying the Industry NADA’s Myra Dandridge on diversity initiatives
2pm Getting the Most from Ad Budgets    TVB's Brad Seiter and dealer John Marazzi on maximizing your ad dollars
3pm Inside NADA Academy Everything you need to know about the auto industry’s premier training
4pm Women Driving Auto Retail The latest tactics and tools to improve female employment in dealerships 

Wednesday, Feb. 10

10:30am Today at the Show Today’s can’t-miss Show events
Noon What Lies Ahead Incoming NADA Chairman Paul Walser on challenges ahead for dealers and NADA
1pm Reaching Your Customers TVB's Steve Lanzano on powerful ad placement
2pm Workshop Essentials See how Show workshops bring you the best in the business
2:30pm Maximize Every Department   DealerSocket on its single system to accelerate sales, drive profitability and develop lasting customer relationships
3pm Regulatory Update NADA’s Paul Metrey on regulatory issues, current and future
4pm Missing New Orleans   COVID hot spot and five major storms last year … it takes a lot to keep NADA Show from New Orleans

Thursday, Feb. 11

10:30am Today at the Show Today’s can’t-miss Show events
Noon Surviving and Thriving in a Pandemic Incoming NADA Vice Chairman Michael Alford on how COVID changed dealerships
1pm Communication and Video Strategy TVB's Steve Sturm on the best use of your ad budget; finding your customers where they are now: in front of the TV
2pm NADA Economic Outlook NADA’s Patrick Manzi crunches the numbers
3pm New Administration at NADA New NADA President Mike Stanton on how NADA keeps working for dealers
4pm That’s a Wrap Takeaways from NADA Show 2021